Shopping for women on Valentine’s Day is simple. You can’t go wrong with jewelry (fancy), lingerie (sexy) or flowers (classic). Even a handwritten love letter will do! But browsing for men, on the other hand? Now that’s a tall task. Figuring out what to buy a guy is challenging on any occasion, but then you factor in the added pressure of the lovey-dovey holiday. If you haven’t been dating very long, you don’t want to go overboard with a gift that might freak him out. And if you’ve been married for years, you’ve probably run out of options.

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